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Wedding Invitation Trends

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Our Boutique Bridal Showcase is coming soon, and to get you ready, we're sharing wedding trend tips from some of our top vendors who you'll meet at the show! Today's blog is from Heidi Gammon at Engraved Images in Far Hills. Enjoy!

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From colorful or rustic to classic and elegant, today’s wedding invitations are an extension of a couple’s individual style.   Now more than ever, invitations are being personalized to suit individual tastes.  

 

The wedding invitation is the perfect first place to establish what is to come on your special day. As in other industries, fashion and home decor play a big part in design and themes which are popular, and this is true in the stationery arena as well. There are styles to suit any taste, but here are few of the top trends emerging for 2014:

 

Gold foil and shine  Foil stamping allows for true metallics to be incorporated into invitation printing. A touch of gold foil adds sparkle and sophistication to any wedding invitation and this process is being embraced by contemporary couples. Used sparingly, it adds shine and dimension to paper for a more elegant look. Fuller coverage makes a bolder statement adding “bling” and excitement to the printed page.

Calligraphic inspired fonts and hand lettering   This artistic form of expression can add a vintage or old world style sensibility to an invitation. In 2014 this time honored style is being mixed with other fonts to create an up-to-date, modern feel. Hand calligraphic styles can be used for all of the text on an invitation or mixed with a more traditional font. Many times the entire design of the invitation is font driven, meaning the type is the design. Some couples are choosing ornamental fonts throughout their wedding suite and others are simply choosing to use calligraphy for addressing their envelopes. Either way, the trend seems here to stay.

The letterpress printing process     This age old craft pushes a printing plate into paper so that design becomes tactile and sculptural. Each invitation is done by hand which is evident by the subtle variations in ink shades each printing may possess.  Modern designs and vintage looks are equally translated to this print process.

The color blue     Blues in all hues are popular - from watery aquas to deep nautical blue, but cobalt is a break out color this season. Cobalt is being used as an accent color when paired with a muted neutral. Adding a cobalt blue frame around an invitation, for example, can incorporate this color into an invitation which then can be repeated throughout the wedding décor.

Heidi Gammon
Engraved Images
Far Hills, New Jersey

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Guest Wednesday, August 27 2014